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Cookies Policy

Cookies Policy

At Paddy Power, we use cookies to enhance your browsing experience and improve the functionality of our website. This policy aims to provide you with clear information about the types of cookies used on our platform, their purposes, and how you can control them.

What are Cookies?

Cookies are small text files stored by websites in your browser's cache or local storage. They contain data that enables us to remember your preferences, authenticate login sessions, and track interactions between pages. Most modern browsers support cookie usage, but you may choose to disable cookies if you prefer a higher level of privacy control.

Why Do We Use Cookies?

We employ various types of cookies for different purposes:

  • To maintain session continuity
  • To personalize your experience with tailored recommendations
  • For analytical and performance tracking to improve the site
  • To store preferences, such as language or formatting

Essential Cookies

Essential cookies are necessary for our website's functionality. They allow us to authenticate users, remember login sessions, and provide an optimal viewing experience based on device type.

Session Cookies

Session cookies expire once you close your browser window or log out of your account. These cookies are used to maintain session continuity, enabling a seamless user experience across multiple page loads.

Persistent Cookies

Unlike session cookies, persistent cookies remain stored on your device until they reach their expiration date. They can be removed using cookie controls or at the end of each browsing session.

Functional Cookies

Functional cookies enhance our website's performance and functionality. Examples include:

  • Enabling smooth video playback
  • Enhancing image quality for visually impaired users

We ensure these cookies are cleared periodically to maintain a high level of security on your device.

Analytics and Performance Cookies

These types of cookies help us improve site performance, monitor traffic patterns, and understand how visitors interact with our content. They enable features such as:

  • Google Analytics tracking
  • Page speed optimization tools

We adhere to the highest standards for collecting aggregated analytics data that doesn't compromise user privacy.

Preference and Language Settings

Cookies allow you to save preferences like language or font size settings, providing a customized experience on subsequent visits. We respect your choices regarding these options but encourage users to clear cookies regularly for an optimal browsing environment.

Login/Session Continuity

We use specific session cookies that persist until you log out, ensuring uninterrupted access to our services during extended browsing sessions. This setup allows us to recall past actions without requiring each action's data re-entry.

Device Recognition

For security purposes and site optimization, we collect minimal information about your device type (e.g., browser model). However, this process respects the user consent you provide through cookie controls when possible.

Security-Related Cookies

These cookies safeguard against threats by:

  • Implementing SSL certificates for secure HTTPS connections
  • Utilizing data encryption to protect sensitive data transfer

While they are critical for maintaining an online security environment that supports our users' best interests, we respect your choices regarding these measures and allow cookie settings modifications.

Browser Storage Technologies

Cookies are not the only method of storing user preferences. Browsers also support various storage technologies, such as local storage or indexedDB data storage, which offer enhanced functionality over traditional cookies but can impact performance depending on usage patterns.

We choose to primarily utilize standard session-based cookie logic while employing additional browser-specific solutions where necessary and in accordance with our users' expressed preferences for security and control.

Third-Party Integrations

To enhance the overall user experience and provide seamless integrations, we integrate third-party services. Some of these third parties may set their cookies on your device without explicit permission. However, all such integrations adhere to strict compliance guidelines regarding data protection laws (GDPR or other regulations applicable in relevant jurisdictions).

Marketing/Communication Preferences

Our primary concern is providing value-driven experiences that you choose based upon personal preferences and needs as a valued customer.

If at any time during your relationship with Paddy Power or while on our website, there was an instance where the marketing message became intrusive to the degree it needed attention from us because we believe it negatively impacted your online experience: Please feel free (but note this does not replace any formal legal request) - reach out using one of more means at Your disposal so that collectively and professionally together as parties involved - all options will be made available upon investigation.

Cookie Consent Management

Paddy Power is committed to complying with EU's cookie consent directive. Upon initial login, users are presented with information about the various cookies used for our platforms' functionality. If you do not consent to a particular type of cookie (e.g., analytics or preference settings), those options will be disabled in accordance with applicable law.

However note: We must reserve and respect an appropriate balance between user control over privacy rights, but also acknowledging operational requirements essential for security purposes which might include tracking features.

Browser Cookie Controls

Most modern browsers provide built-in functionality to manage cookies. For example:

  • Mozilla Firefox (Cookie Manager)
  • Google Chrome (Preferences/Settings - Cookies)
  • Safari
  • Internet Explorer

Review these options regularly to ensure you're comfortable with current settings, taking into account any updates or enhancements our platform may undertake.

Clearing or Disabling Cookies

There are different approaches users take towards cookies management:

  1. Some browsers allow deleting all data stored when they shut down completely while preserving user login.
  2. Other times users opt to reject new cookie requests, even though ones already in place stay intact until either logging off their account or a more prolonged period afterward if they remain unused; meanwhile those preferences set before agreeing remain effective till future renewal takes effect - meaning any fresh session continues without issue upon successful entry afterwards.

Site Functionality Impact When Cookies Are Disabled

Cookies are used for an array of functionalities. If you choose to disable certain types, the following may occur:

  • Logins and account sessions might not persist across multiple page loads
  • User preferences may be forgotten or need re-input every time
  • Analytics data will not track performance metrics, hindering site optimisations